Why does this exist, who is it for, when and where do they use it, and what does success look like? I don't open Figma until I understand the product.

See it in Quote-to-cash · Research

I map states, roles and systems first. Most "UI problems" are really missing states or unclear ownership.

See it in Quote-to-cash · Flows and the object model

I build clickable HTML prototypes instead of static mockups, so stakeholders test real behaviour and developers get less guesswork.

See it in Invnex · Live prototype

Catch mistakes while people work, show the outcome before they commit, and make every error say what happened and what to do next.

See it in Multract · The refund address nobody asks for

Interfaces use the words people already know, not the system's. Technical detail stays one click away for experts.

See it in Whitepaper IQ · The score first